KEXP Radio Black History Month
Seattle’s own KEXP commissioned me to design assets for their Black History Month programming. We explored flexible concepts that could be used on their website homepage, social media platforms, TV display inside of the radio station lounge, and on print collateral like stickers and t-shirts.
Exploring Typography & Concepts
Black History Month commemorates more than just the historical achievements of individuals from the African diaspora. It encompasses the radical joy of the present and the future. I developed wordmarks inspired by funk & soul album covers, the melodic movement of jazz, and afro-futurism.
(right image) Black joy and community shined through this concept that depicts two figures interconnected on a vinyl record.
Movement Through Typography
We took the direction of focusing solely on typography. Color, texture, and shape were used to bring the words to life, with the continued inspiration of melody and culture. Strategizing how the graphics can have a deeper connection to KEXP’s brand, texture was added to the final design for consistency with KEXP’s visual identity which includes a textured image treatment. Their brand colors were the perfect color palette pairing adjacent to the Black Liberation movement. We enhanced the colors to shades that were ADA compliant.
