The Commonwealth Fund

branding—motion graphics—creative direction

The Commonwealth Fund supports independent research surrounding health care issues that promote improved quality and better access. As a freelance designer, I primarily worked on their Advancing Health Equity initiative which promotes antiracism in health care policy.

 Banner Ads

Ashley Fletcher CWF Mirror Mirror | Banner Ad
Ashley Fletcher CWF Health Equity | Banner Ad
 

Advancing Health Equity Instagram

Ashley Fletcher CWF Equity Scorecard | Social Media Graphics
Ashley Fletcher CWF Infographic Pie Chart Showing the Rates of Maternal Complications | Social Media Graphics
Ashley Fletcher | CWF Black Maternal Health | Social Media Graphics
Ashley Fletcher CWF Expanding Health Care Coverage | Social Media Graphics
Ashley Fletcher CWF Health Equity Scorecard | Social Media Graphics
Ashley Fletcher CWF Maternity Care COVID | Social Media Graphics
Ashley Fletcher CWF Modernizing Race | Social Media Graphics

 The Dose Podcast

The Commonwealth Fund’s podcast, The Dose, has conversations with health industry experts on how the US can improve health care. The team wanted to elevate the design, adding more movement and visual elements. I created a solution that showcased the podcast illustrations, incorporated the Advancing Health Equity graphic elements, and added a audio equalizer to match the sound.

Before

After

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